Branding Episodes

Ready to take your DJ sets beyond mixing tracks? This episode is your blueprint for incorporating live elements and creating unforgettable experiences. Rhizome Music founders Calhoun McDougall and Louis DeMarco share their de...

Are you looking to stand out in the music industry and secure more bookings? This episode features Drew Dapps, who shares how creating a unique community around his concept, Camp Dappington, not only differentiated him from t...

Is the electronic music industry leaving you behind? Recent stats reveal that despite the growth of the EDM market, only 20% of producers make a living from dance music. This episode of Elevated Frequencies dives into why Chi...

Should you stream your DJ sets on Twitch? How does a DJ grow a streaming audience? Is a large streaming presence helpful in booking in-person DJ gigs? In this conversation with DJ and streamer Whistleface, we discuss how he b...

Are you scared to promote your music on social media? Do you feel lost on how to make entertaining content? Do you get stuck on negative feedback from peers or online comments? In this conversation with DJ, producer, and soci...

NOTE FROM OLIVIA: Hey guys! I shot this episode live at my friend's pizzeria. You may hear some slight background noise - so just a fair warning if you use headphones. Special shoutout to Professor Pizza for sponsoring this e...

How do you get signed to a record label that values artist development? What will a label do to evolve your artist story and support individual releases? Should you be producing for DJ promo or to play your tracks directly …

Do you know where to find resources to take your music business to the next level? When should you invest in tools, products, or additional people on your team? How can you negotiate deals in a professional manner? Watch this...

How do you make money as an artist? How much does it actually cost to turn your music into a career? What steps should you take before you spend a penny on achieving your goals? In this episode, talent manager …

What does it take to create your own record label? What are the benefits of having your own label? How can you take control of your music career by running releases and events? This interview with Maxinne shares her step-by-s...

Do you always need to keep consistent in your artist branding? When can you begin to experiment and explore new branding elements? What parts of your music identity are recognizable as unique to you? REAPER shares their exper...

In Relevant Frequencies, we cover all of the hot topics in the electronic music industry, from making friends on SoundCloud, brand cohesion across projects, pivoting creative ideas, and inspiring yourself with a secondary cre...

Do you need a big social media presence to become a successful DJ? Do you need to go viral for your music career to thrive? How can you create a social media strategy that feels authentic, sustainable, and on your …

How can you get the most out of music events, both personally and professionally? What kind of prep work will make you stand out at a busy networking event? I spoke with the crew from Hood Politics, including DJ Susan, …

How do you build confidence in your artistic brand? How do you overcome the fear of putting yourself out there, either on stage or on social media? How do you put 100% into your dreams while still managing other responsibilit...