What does it take to create your own record label? What are the benefits of having your own label? How can you take control of your music career by running releases and events?
This interview with Maxinne shares her step-by-step experience in creating Red Alert Records.
In this episode, we cover:
Maxine is a DJ, producer, and founder of Red Alert Records, known for her groove-driven percussion, catchy vocals, and infectious bass lines. Maxinne has gained global recognition for her exclusive releases on Toolroom Records, Saved Records, and Knee Deep In Sound, as well as regular features on various line-ups in Ibiza, Italy, and the UK, including the Labyrinth and Resistance official pre-parties at Tantra Ibiza, Café Mambo, Sankeys, and DJ Mag.
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00:00 - Intro to Maxinne
02:20 - Resurgence of Music Events
03:20 - Recent Show Experiences
05:05 - Building Your Own Record Label
06:15 - Reasons to Have Your Own Label
12:20 - Branding of Red Alert Records
13:58 - Step-By-Step of Starting a Label From Scratch
19:50 - Overcoming Perfectionist Tendencies
22:15 - Patience in Building A Brand
24:19 - A New Way to Connect With Your Audience
28:17 - Setting Up A&R Operations
32:50 - Vetting Artists for Your Label
37:45 - Balancing Your Label and Music Career