-zWant to know what it really takes to build something in dance music? When Jason Euler's emails to Relentless Beats went unanswered, he didn't just try again - he threw his own block party, betting everything he had. We're talking maxed-out credit cards, a pink slip against his car, and a call to his mom saying, "If this fails, I'm moving home."
From losing thousands in a single night to massive success, Jason's journey proves that the people who 'make it' in this industry aren't the ones who never fail - they're the ones who refuse to stay down. Now, as Senior Director of Partnerships at Relentless Beats, he reveals exactly what it takes to turn setbacks into comebacks.
Key Takeaways:
-How to approach industry relationships with zero expectations
-Specific strategies for adding value before asking for anything
-When to go all-in vs when to pivot
-The exact mindset shifts that transform rejection into opportunity
-Practical ways to build resilience in tough moments
-How to turn small losses into long-term wins
-Strategic risk-taking: knowing when to bet big
-Building genuine connections in a competitive industry
Ready to level up your music career? Join my artist development program on Patreon for exclusive content and direct access to industry expertise: https://patreon.com/oliviamancuso
Follow Jason's journey: https://www.instagram.com/jasoneulermgmt
Stop letting fear of failure hold you back. Hit play now to learn how collecting rejections might be the key to your success.
Connect with me: https://www.instagram.com/oliviamancuso__
Video Editor/Audio Engineer: James Fixx
00:00 The Resilience Factor in Music
03:11 From Baseball to Beats: A Journey of Passion
05:59 Building a Business from Scratch
09:03 The Power of Grit and Mindset
12:09 Organizational Strategies for Success
14:50 The Independent Artist's Perspective
17:56 Embracing Failure as a Stepping Stone
20:58 The Knowledge Gained from Risk
22:56 Chasing Dreams with a Safety Net
23:52 The Importance of Relationships in the Industry
26:04 Giving Value Without Expectation
28:18 Building a PR Strategy for Artists
30:58 Connecting with Audiences Through Vulnerability
32:19 Trust and Intentions in Collaborations
34:09 Understanding the Industry Dynamics
36:02 Empowering Others in the Music Scene
37:28 Mindset Over Skills for Success
39:32 Authenticity and Self-Discovery
42:18 Taking Responsibility for Your Journey