Tired of posting randomly and hoping something sticks? In this game-changing episode, former BET and VH1 social media strategist Sabrina Diamond reveals her proven framework for creating months of engaging content—without the burnout.
Learn how the same strategies that powered major music brands can help independent artists build a loyal following and consistent engagement. Sabrina breaks down her proprietary approach that takes the guesswork out of what to post, when to post it, and how to make it resonate with your audience.
Key Takeaways:
-The exact content pillar framework used by major music brands (and how to adapt it for artists)
-How to create 3 months of content in a single planning session
Why most artists burn out on social media (and the simple fix you're probably missing)
-The secret to maintaining authenticity while scaling your content
-How to benchmark your success without getting lost in vanity metrics
-Practical strategies to stay consistent even when inspiration runs dry
Ready to level up your music career with more industry insights? Join us at Chicago Music Nexus, where you'll connect with top professionals and learn cutting-edge strategies for success. Reserve your spot now: www.chicagomusicnexus.com
Want personalized guidance on implementing these strategies? Join my artist development program on Patreon for exclusive content and direct access to industry expertise: https://patreon.com/oliviamancuso
Don't miss this opportunity to transform your social media strategy from scattered posts into a powerful career-building tool. Hit play now to learn how to create content that converts followers into superfans.
Connect with Sabrina: https://www.sabrinadiamond.com/
Connect with Olivia: https://www.instagram.com/oliviamancuso__
Video Editor/Audio Engineer: James Fixx
00:00 Introduction to Sustainable Social Media Strategies
03:01 Understanding Content Pillars
05:51 The Importance of Content Pillars
09:04 Building Content Pillars for Your Brand
11:48 Iterating and Adapting Content Strategies
15:07 Practical Steps to Implement Content Pillars
17:59 Analyzing Performance and Making Adjustments
20:57 Creating a Content Schedule
24:11 Final Thoughts and Resources
