In today’s episode, we're talking to a DJ and producer you may recognize from TikTok, Jake Shore. His popular social media series, House Music You Should Start Your Day With, put him on the map and helped him transition from teaching into a full-time music career.
Looking at his socials, it's like a masterclass in content creation, with his emphasis being to entertain, inform, or inspire in every video. He shared his authentic life of being a teacher who loves house music. That kind of genuine passion helped him grow an audience that wanted him to succeed. Not long after, Jake was able to transition into a full-time career in music.
He also practices sober living, which he recognizes is not a black and white journey. He emphasized that his choice to not drink only has to do with his own preferences and that differing lifestyle choices around alcohol are still valid.
His musical inspirations come from the pop culture he grew up with, including Fresh Prince and Nick at Night. By piecing together what has shaped him, Jake has built a brand of house music unique to him.
Want me to interview a specific artist? Let me know in the comments.
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00:00 - Intro
01:26 - Jake's Social Media Series
7:49 - Transitioning to a Full Time Music Career
11:16 - Advice for Following Your Gut
14:04 - Jake’s Sobriety Journey
24:55 - Sobriety at Shows
26:40 - Tips for Not Drinking
29:58 - Building an Authentic Artist Brand
32:13 - Making Music from Influences That Shaped You
35:54 - Breaking Boundaries in Branding
37:42 - Jake Shore’s Future Music Plans
