How can you convert social media followers to loyal fans of your music? Can going viral make you an overnight music success? How can a manifestation and meditation practice support your music career goals?
Learn more tips like these from experienced DJs, producers, managers, and more at the upcoming Chicago Music Nexus. Get presale tickets here: www.chicagomusicnexus.com
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In this episode, we cover:
- Why people follow you on social media, and how that may not convert to loyal music fans
- The power of manifestation in creating your dreams and meditation for keeping you grounded within them
- The cons of going viral and how building an audience over time may be more effective
Minimal techno and house DJ/producer duo, X & Ivy, began under a different alias, PARTY SHIRT, and amassed 20M followers as the world went into lockdown. The duo decided to start a completely new project as X & Ivy, which began in 2023, but has quickly gained noise, including sets for Book Club Radio, and gigs in US, UK, and Australia.
Their tracks have received support from the likes of FISHER, Jamie Jones, Marco Carola, and more. Their upcoming release with frequent Daft Punk collaborator, Todd Edwards, and an album worth of unreleased IDs has positioned them perfectly for an exciting 2024.
Follow X & Ivy: https://www.instagram.com/xandivy_/
Want me to interview a specific artist? Let me know in the comments.
Instagram: https://www.instagram.com/oliviamancuso__/
00:00 Intro to X & Ivy
04:48 Origins of social media success
06:50 Building new audiences on social media
9:30 Marketing multiple brands on social
12:15 Playing gigs in Chicago
16:04 Managing side projects
18:00 Manifestation practice to build the life you want
21:00 Maintaining authenticity in the dance music scene
23:10 Repetition builds success
25:30 The downside of going viral
29:50 Converting followers to loyal fans
