What Record Labels Look For & How They Help DJs Grow with Deron Delgado | Elevated Frequencies #54
How do you get signed to a record label that values artist development?
What will a label do to evolve your artist story and support individual releases?
Should you be producing for DJ promo or to play your tracks directly to your audience?
Learn more tips like these from experienced DJs, producers, managers, and more at the upcoming Chicago Music Nexus. Presale tickets go live TOMORROW, June 21, 2024.
In our exclusive Patreon clip, Deron and I discuss how AI is changing music promotion, for better or worse. Join my Patreon for business and branding tips to take your DJ career to the next level. Tiers start as low as $5 a month for a limited time.
In this episode, we cover:
- What marketing tactics Deron uses for his signed artist releases
- How his label plays a part in artist development
- The personality traits he looks for when trying to sign an artist
Deron Delgado is a label manager for Dirtybird Records (under EMPIRE Records), who’s built a reputation as one of underground dance music’s most influential curators. Since 2015, Delgado has managed the label’s day-to-day operations, and helped shape and execute the label’s vision across their releases, events, festivals, and more. He's overseen dozens of artists' careers, helping many grow from local openers to festival headliners. Delgado has worked with names like John Summit, FISHER, Nikki Nair, Walker & Royce, and Catz N Dogz, to name a few.
Follow Deron: https://www.instagram.com/derondelgado/
Follow Me: https://www.instagram.com/oliviamancuso__/
00:00 - Intro to Deron Delgado
04:27 - How to approach music marketing
08:15 - How to build a PR story for your tracks
10:50 - Emotional toll of promoting yourself
13:17 - Record label support in artist development
19:35 - Personality traits labels look for
26:03 - Producing for the right audience
31:00 - How to get signed to Dirtybird Records
Listen On
